Ulta Is An Attractive Investment - Ulta Beauty, Inc. (NASDAQ:ULTA)
Investment Thesis Ulta Beauty (NASDAQ:ULTA) is an attractive investment opportunity that will only increase in value as it continues to expand both online and in brick-and-mortar stores. A significant increase in the company e- commerce sales , as well as in-store sales, is a positive sign that it is able to keep up with the changing environment of retail as more of them move further online. At a current price of $251 and a 52-week high of $315, I expect Ulta to climb back to those levels and exceed them in the coming year. Looking ahead to the company's Q2 earnings report on August 24, it is expected to have increased levels of inventory from August through November as it begins to prepare for the holiday season. This may be a good time to purchase Ulta if investors see the increase in expenses and don't look further into the reasoning behind it. Overview Ulta Beauty is the largest beauty retailer in the United States and the premier beauty destination for cosmetics, fr...